A dog skin lotion can be the right choice for itchy or damaged skin when the underlying cause is mild, non-contagious, and not systemic.
- Dry Skin or Environmental Irritants caused by cold weather, low humidity, or frequent baths.
 - Minor Allergic Reactions due to grass, pollen, or dust mites.
 - Bug Bites or Mild Hot Spots if not infected, lotions can soothe inflammation and itching.
 - Healing Skin After an Injury once the wounds have closed
 
When Dog Skin Lotion Is Not Appropriate:
- Open Wounds or Bleeding Skin
 - Moisturising can trap bacteria and worsen infection.
 - Infections (Fungal, Bacterial, or Parasitic), these require veterinary treatment - lotion alone won’t solve the issue.
 - Persistent or Worsening Itchiness
 - Could signal allergies, mange, or autoimmune issues that need a diagnosis.
 - Lotions Made for Humans
 - Many contain ingredients toxic to dogs (like zinc oxide or fragrances).